Today I did some visual sketches with rough idea's of where I could take this new brief. I want to be unique and imaginative, and I will now create digital copies of each rough idea to help work out whether the design will be successful or not. Here are my images, I experimented with both typography and image that related to 'out of sight, out of mind' as well as relating to 'fishermen', which I have interpreted as a direct link with fish dying out, looking at the charity 'Project ocean' and their previous work with Selfridges to create awareness of their campaign.
Above are my design sheet based on typography linking it with fishing whilst still taking on characteristics and a basic style from the original typeface used in my series of 3 posters based on 'out of sight, out of mind'.
Below are my imagery design sheets looking at different styles and techniques to represent my proverb 'out of sight, out of mind' through fishing or fishermen.
